Commercial Partnerships 2026/27

Partner with Geelong Venom

Connect your brand with elite women's basketball, national exposure and one of regional Australia's largest basketball communities.

The Club

Elite basketball. Deep community connection.

Established in 2024, Geelong's WNBL team quickly emerged as a major force in elite women's basketball, backed by a passionate local community and a commitment to creating stronger pathways for women and girls.

In 2025, the club unveiled its new identity as Geelong Venom. The new era combines elite athletic performance, a fearless brand and the reach of Geelong United Basketball to create meaningful opportunities for partners, supporters and the wider community.

Geelong Venom players celebrating on court in front of home supporters

Geelong United Basketball

Our Ecosystem

Geelong Venom is directly connected to Geelong United Basketball, one of Australia's largest and fastest-growing regional basketball associations.

  • Junior basketball participants in Geelong Venom shirts on court at a community session

    11,000

    Weekly basketball participants

  • Community junior basketball teams gathered together inside a Geelong stadium

    1,000

    Community teams

  • Aerial view of the Geelong basketball stadium precinct

    7

    Stadiums

  • Geelong basketball supporters celebrating in packed stadium seating

    30,000

    NBL1 and WNBL fans

  • A young supporter holding a basketball while watching a Geelong Venom game courtside

    11,000

    Spectators and officials attending each week

Find your fit

Partnership Picker

Answer a few quick yes or no questions — swipe or tap the card — and we'll match you with the right Geelong Venom partnership.

Are you after a partnership across the whole club, not just one specific asset?

Swipe or tap to answer

Question 1

Stay connected with Geelong Venom

Receive the latest partnership, hospitality and club updates.

Join the Mailing List

Commercial assets

Partnership Opportunities

Build a partnership around your business objectives. Geelong Venom offers flexible opportunities across brand exposure, content, matchday experiences, hospitality and community engagement.

Geelong Venom representatives celebrating with a partnership award at the club's WNBL awards nightCourtside LED signage and on-court branding at a Geelong home game
  • LED and broadcast exposure

    High-impact courtside LED visibility and brand exposure across home games, digital content and broadcast coverage.

  • Apparel and court branding

    Put your brand alongside Geelong Venom through selected playing apparel, training apparel and on-court branding opportunities.

  • Matchday activations

    Engage supporters through foyer activations, fan experiences, promotions, announcements and in-game integrations.

  • Digital and content

    Connect with fans through social media, partner content, email marketing, website placement and superscreen advertising.

  • Corporate hospitality

    Entertain clients, reward staff and strengthen relationships through premium courtside experiences and partner events.

  • Athlete access

    Create authentic content and experiences through selected player, coach and staff appearances.

Partnership levels

Partnership Packages

Choose a partnership level that aligns with your brand, audience and commercial objectives. Every package can be tailored in consultation with the Geelong Venom partnerships team.

  • Premier opportunity

    Major Partner

    A high-impact partnership delivering extensive brand visibility and multiple opportunities to connect with supporters, players, partners and the broader basketball community.

    • Playing apparel branding, subject to availability
    • LED and matchday signage
    • Game-day activation opportunities
    • Courtside hospitality
    • Digital content and partner spotlight video
    • Player appearances
    • Invitations to major club events
    • Signed team memorabilia
    Enquire About This Package
  • Partnership level

    Official Partner

    A flexible partnership combining brand visibility, media exposure, hospitality and access to the Geelong Venom network.

    • Official partner recognition
    • Selected apparel branding, subject to availability
    • LED and court signage
    • Digital and website exposure
    • Hospitality at selected home games
    • Player, coach and staff access
    • Invitations to club and partner events
    • Access to approved club intellectual property
    Enquire About This Package

Add-ons

More Ways to Partner

Add individual commercial assets to a larger partnership or create a focused opportunity around a specific business objective.

  • Geelong Venom player holding a green basketball in a studio portrait

    Player Sponsorships

    Connect your organisation directly with a Geelong Venom player. Opportunities can include official recognition, player access, image rights, matchday announcements, digital acknowledgements and event invitations.

    Explore Player Sponsorships
  • Guests seated in a branded courtside hospitality box at a Geelong home game

    Courtside Boxes

    Experience all 11 home games from a fully catered courtside box with eight seats, partner signage and access to selected club events.

    Explore Courtside Hospitality
  • Court branding and LED signage visible on the playing floor at a Geelong home game

    On-Court Decals

    Place your brand in a high-visibility court position, creating repeated exposure for in-venue supporters and broadcast audiences.

    Explore Court Branding
  • Illuminated digital billboard advertising Geelong basketball beside a busy road at dusk

    Digital Branding Package

    Combine LED exposure, social media assets, website placement, superscreen advertising, email marketing and approved club IP usage.

    Explore Digital Opportunities

Audience

Our Reach

Connect with a highly engaged audience across elite sport, grassroots basketball, digital media and the wider Geelong community.

  • 34M+

    Potential media reach

    Potential audience reach, not unique individuals

  • 5,104

    Media mentions

    1 September 2025 – 10 February 2026

  • 3.7M

    Social video views

    30 days

  • 150,000

    Social interactions

    90 days

  • 18,000+

    Email subscribers

  • 40%

    Average email open rate

  • 2M

    Billboard impressions

    Across the season

  • 6,500

    Social followers

Case studies

Partnerships in Action

See how Geelong Venom and Geelong United Basketball have helped partners create meaningful connection, exposure and impact.

  • TAC and Geelong Venom partnership artwork featuring a Geelong Venom player

    TAC

    Community-first road safety campaign across the Geelong basketball network.

  • Aerial view of Beyond Bank Stadium with the Geelong United Basketball and Beyond Bank Australia logos

    Beyond Bank Stadium

    Naming rights that introduced a national brand to the Geelong region.

  • Edge Clothing styling challenge activation on court with Geelong Venom players

    Edge Clothing

    Player-led fashion content connecting with younger supporters.

  • Plan Group staff member featured in a Geelong Venom partner content piece

    Plan Group

    Team and player sponsorship built around women in sport and construction.

Explore

Explore Commercial Assets

  • Kennedys Group representatives holding Geelong Venom-branded basketballs at a partner event

    Our Partners

    Discover the organisations supporting Geelong Venom and the wider Geelong basketball community.

    Partner listing coming soon.

    View Our Partners
  • Geelong Venom player shooting during a WNBL home game in front of a full crowd

    Hospitality

    Explore premium courtside experiences for clients, staff and guests.

    Full inclusions and availability confirmed on enquiry.

    Explore Hospitality
  • Geelong United Basketball staff and players together at a club event

    Contact Us

    Speak with the Geelong Venom partnerships team about an opportunity tailored to your organisation.

    Contact the Team
Supporters filling the court after a Geelong basketball home game

Ready to bring your brand courtside?

Talk to our partnerships team about creating an opportunity that connects your organisation with elite women's basketball and the Geelong community.

The downloadable proposal is being finalised — contact the team for a copy in the meantime.

Contact

Talk to the partnerships team

Connie Regan

General Manager, Partnerships and Marketing

Geelong Venom players celebrating with a high-five during a WNBL home game

Partnership enquiry

Tell us about your organisation and objectives and the partnerships team will be in touch.